Senior Management of our Corporate Team

Jayatheertha Chary, Chief Executive

Top rated performer throughout the career of 31+ years, proven leader with focus on Customer orientation, successfully established Fresh Food Supply Chain of perishables and known across the industry for delivering the set targets. Strategic thinker and aligned the supply chain function in line with overall organisation objectives. Developed strategic business plan for fresh food supply chain and planned major cost reduction initiatives and helped value format business of Reliance retail to turnaround. Developed least cost network of transportation for Central Processing Centers and optimized warehousing costs, bringing in savings up to 37% (from 85 Cr to 53.7 Cr per annum) for the organization and from 9.87% to 6.44% in terms of % SC cost to sale. He is a BE (Elect) from Gulbarga University, Gulbarga, Karnataka and PGDRDM (IRMA).

Amarendra Babu N, Head Legal and company Secretary

Having over 17+ years of experience in the corporate secretarial compliance functions. Prior to joining our Company, he has worked with NSL group, VITP Private Limited (an Ascendas company) & Ramky Enviro Engineers Limited. He has graduated from the Aacharya Nagarjuna University in 1999 with a Bachelor’s degree in Commerce, is a qualified Company Secretary of the Institute of the Company Secretaries of India. He also holds a law graduate from Aacharya Nagarjuna University.

Ramamoorthy Kookatla, Head sales and Marketing

Having over 29+ years exposure in Sales, Marketing, Retailing, Plant administration, Milk Procurement, Purchase, etc. Worked for GCMMF Ltd (AMUL), Heritage Foods, Creamline Dairy (Jersey) at senior management positions. Introduced differential pricing in Heritage (Selling price is Re.1/- more than the competitors in Heritage in 2006 in Bangalore market. First time in dairy industry in south india). Established separate distribution network for curd and other milk products in Heritage and CDPL and this was not the distribution system earlier in other dairies. Converted Milkoma Brand to Jersey Brand in Eluru market in 2010 successfully without losing any volume (in fact gained 1000 LPD more in Eluru market ) under threatening market conditions. BA (Maths, Eco and Stat). Obtained 4th rank in SVU, Tirupati in 1986. MBA (Mktg) from Dept of Com and Mgt Studies, Andhra University, Vizag.

Thimmappa S R, Head-Procurement and PIB

Over 30 years experience, worked in backend operations for the farming community to make sure that supply is consistent as per the quality norms and drive the business end to end to achieve positive EBITDA. Worked extensively in south and east states. (Karnataka, Tamilnadu, Kerala, AP, TG, Orissa, Jharkand and west bengal). Worked with Karnataka oil seeds federation(NDDB project) for14 years, Mother dairy fruits and vegetables auction market,Bangalore for 5 years and Reliance retail limited for11 years.He is a MBA.

Shrishail Katti, Head Field Engineering Services

Having over 37+ years of overall experience, the core competencies lies in Energy Conservation & Efficiency, Operation & Maintenance of Electrical, Refrigeration, Boiler, Plant, ETP, O&M Projects, Dairy Industry Equipments and BMC. He has worked in various organisations viz, Military Engineering Services, Sugar industries, Kanataka Milk Federation, Mother Dairy Fruits and Vegetables Pvt Ltd, etc. He is a BE (E&E), BOE (Boiler Operation Engineer) and PG Diploma in Dairy Technology.

Y Krupakara Rao, Head-Purchase and HR

Having more than 27+ years of experience in Purchases, Imports, Project Purchases, Plant Operations across Fruit processing, Retail and Dairy Industries. Purchase function and responsible for the procurements under NDP-1, Cattle Feed & Mineral Mixture, Capex, Chemicals, Consumables & Engineering Spares. Worked in middle/senior management positions at various organisations like Mother Dairy Fruit and Vegetable Ltd, Reliance Retail Ltd, Frigario Conserva Allana Ltd and Foods & Inns Ltd. He also takes care of Human Resources to drive their personal performance to higher levels along with company’s growth. He emphasizes greatly on our values because they are the part of organization’s culture so his personal approach is imbibed to make employees achieve the optimum performance. He equally focuses on the well being of employees by making them participate in health and safety related initiatives. He is a B.E. Mechanical from GITAM Engineering College, Andhra University, Visakhapatnam.

Murali Krishna M, Information Technology

Mr. Murali Krishna was instrumental in the implementation of SAP project at the company and the project won “SAP ACE award” in the year of 2016. He has having 12+ years of experience, out of which he spent 10 years in implementing and supporting ERP/SAP and various application in the dairy industry. Prior to joining Shreeja MMPCL, He worked with Tirumala Milk Products (Lactalis). Mr. Murali Krishna holds a Master’s degree in International Business, and a Bachelors in Electrical & Electronics Engineering from SVU university, Tirupati. He is also holding Project Management Professional, PMP® certification from Project Management Institute, USA.

Masthan Reddy, Head Manufacturing and Logistics

Over 16+ years professional experience with different capacities in manufacturing operations of various dairy industries like M/S.Scriber Dynamix Industries Ltd, M/S.Hatsun Agro Products Ltd, M/S.Mother Dairy Fruit and Vegetable Company Ltd & M/S.Heritage foods india limited. And also managed own enterprise for 5 years.He is honored with LLB degree from andhra university and B.Sc (Dairy Technology) degree from osmania university.

Suryakanth Reddy, Head Quality Assurance

Dairy Professional having 34+ years of hands on experience in Quality Assurance and New Product Development across large cooperative dairy companies like GCMMF ( Amul ) and Mother Dairy. Delhi apart from other corporate dairy companies. Significant accomplishments made in bringing value additions in cultured products and health functional products. Successfully practiced 7 QC tools for continuous improvement in with Dairy prospective. Lead Auditor in QMS and FSMS.

Ramanadhan, Procurement Manager

Over 28+ years of experience in Agriculture Produce Farming, Procurement and Export Processing, Pre harvest and Post harvest management, pesticide residue management for all horticultural and agricultural crops and in Dairy Industry. Also experienced in Procurement of raw milk ,Planning, both direct producer collection and vendor collection, match the demand, maintain demand supply ratio on higher side ( supply), cost effective, maintaining material balance on positive side. Maintaining milk chilling centers and bulk milk coolers. Maintaining Data Processing cum Milk Collection Units - Automatic Milk Collection Units. Worked earlier with Maxworth Orchards, Devi Agro Exports,Maagrita Export, Devaraj Agro Industries , CAPRICORN FOOD PRODUCTS INDIA LTD and CAVINKARE PRIVATE LTD (DAIRY DIVISION).He has done Bsc Agriculture from Anamalai University. He is also trained in Tea cultivation and in making Neyveli soils to cultivable soil.

Rajesh Napa, Head Finance and Accounts

He is a seasoned professional with more than 17+ years of experience in the areas of Accounting, Business Finance, Costing, Taxation and System Implementation. He has worked in companies like Tirumala Milk Products Pvt Ltd and Myhome Constructions pvt Ltd before joining the SHREEJA in 2017. He is a Commerce Graduate and an Associate Member of Institute of Chartered Accountants of India.